• AC Launches Breast Cancer Awareness Program: #BLOGGERSFORBCA #TOUGHASNAILS

    Yesterday our favorite "middle-aged" fashionista and Breast Cancer Survivor, Cathy Williamson, launched our campaign for Breast Cancer Awareness Month on her blog, The Middle Page. We are so excited to start this campaign with our BCA jewelry. We worked hard to find pieces that would be perfect gifts and easy fashion statements to wear every day. Be sure to check out the Tough As Nails Necklace, the Fight Like A Girl Cuff, and the Here Comes a Fighter Cuff on our website.
    As October nears, we are looking for like-minded bloggers and social media influencers to share their stories and the stories of the fighters in their lives. If you are interested in getting involved in spreading Breast Cancer Awareness and what it means to be #toughasnails, please contact josh@rewardstyle.com and/or chelsea@rewardstyle.com
    In her post, Cathy "nails" (pun intended!) what it means to "Fight Like a Girl." We wanted to share her inspiring words with you, so here is a repost below. Hope you enjoy! 

    “Fight like a girl.” This saying, along with anything pink, tends to feel, well, girly. And let me tell you, I’m the girliest of girl’s girls. I started this blog in April 2013 to write about all things girly—clothes, accessories, makeup, skincare. “Fight like a girl” brought an image to my mind of a woman taking off a stiletto to use as her weapon in a catfight.

    I never gave the saying much thought, until I was diagnosed with Breast Cancer on June 14, 2013. Two weeks later, I was on a surgeon’s table for eight hours getting a double mastectomy. She told my family it was a big deal that I didn’t need a blood transfusion—my body had decided to fight. A month after the surgery, I began 16 weeks of chemotherapy with a drug referred to as the “red devil” and another drug that required sitting for three hours with my hands and feet in ice buckets to prevent neuropathy (better known as a condition where I would never be able to wear high heels again… Yeah, right!) I’ve always been overly energetic, and for the first time in my life, I was fighting for my life with a completely exhausted body. My birthday weekend lead to my toughest battle to date. A double mastectomy and chemotherapy were child’s play compared to the courage it took to let my daughter shave my head bald. For a lot of women, their femininity is in their curves, my identity was in my mane of red hair. It’s baffling to me that breast cancer manages to strip women of everything that makes them feel like women. Throughout treatment, I was determined to feel feminine. My blog (and online shopping) became my outlet—a way for me to prove to myself and other fighters that you can still be stylish while battling cancer.

    Breast Cancer Awareness month is around the corner, and this will be my first October as a survivor. My daughter Alex works for Accessory Concierge, and when the owners asked me to launch their Breast Cancer Awareness Program “Tough as Nails—Bloggers for BCA,” I felt empowered. Getting to share this jewelry with the fashion blogging community is a humbling experience for me, because I have been so overwhelmed by the amount of love and support I have received from my fellow bloggers. Statistics say 1 in 8 women will be diagnosed with Breast Cancer in her lifetime, so I know every one of you knows someone who has been affected by this disease. This is an opportunity to stand in solidarity with the fighters in your life, and thankfully, this jewelry is a subtle enough statement to wear every day. Whether you order one for yourself or as a gift for your own fighters, it’s nice to know that proceeds from these stylish designs will be donated to Breast Cancer Fund, so while you wear the jewelry, you are fighting alongside all women. Join me as I keep my stilettos on and truly fight like the girl that I am! Wear the jewelry in your own way, share your story or the story of your favorite fighter, join the Bloggers for Breast Cancer Awareness movement, and be tough as nails!



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